Versatile data analyst with SQL, Python, and Tableau expertise. Explore my personal projects below. @caracfinlay
End to end analysis in search of lucrative short-term rental areas in NYC and untapped growth opportunities. The data driven analysis utilizes Python for pre-processing, SQL for data exploration and Tableau for creating some neat visualisations. The project was topped off with a dashboard just for fun.
Can advertising new products increase revenue, brand awareness and conversion rates? Statistical testing reveals whether to launch a mobile banner.
Can we retain more customers and increase conversion rates? The development and analysis of the customer sales funnel identifys areas for improvement and optimization.
This analysis uncovers products in our online store which hinder profits. Will discontinuing them boost business?
Which client segments are our biggest spenders? Should we give them more credit? See the Tableau Story here.
A comprehensive python exploration of Prosper loan data. The exploration uncovers correlations between estimated loss and lender yield, and intriguing patterns within categorical variables.
With some webscraping, data wrangling and regex we can uncover the hidden popularity of WeRateDog's (a popular twitter account) favorite dog breeds.